8 Apr 2015 Category - Uncategorized

U.S. top seller beauty item arrives in Japan’s market


We’re pleased to announce that U.S. top seller beauty item, MAKEUP ERASER, will be exclusively introduced in Japan’s market by W&R. We’re looking to supply with dedicated channels into the market in this Spring 2015, starting with a major chain of department stores.

This product launched in September 2014, already catches market interest with sales of 600,000 units as of Mar.15 and being expected with sales of 3 millions world wide by 2016.

As our existing channels comfortably help attracting the domestic market we’re excited to work on MAKEUP ERASER.

For more information on our activity, please contact us






5 Apr 2015 Category - Uncategorized

R.E.D. brushes selected as Tom Pecheux’s MUST-HAVES for his own set

We’re excited to inform that R.E.D makeup brushes are chosen as Tom Pescheux’s must-haves for his own set.

Tom Pecheux is a key make-up artist on every major show from Prada to Alberta Ferretti, to Karl Lagerfeld. His work is consistently appearing in major advertising campaigns for brands including Yves Saint Laurent, Gucci, and Missoni, as well as on the covers of major publications like Vogue Paris and Allure. As a creator at Shiseido, Japanese cosmetic company, he took an important role for the brand’s success.

R.E.D brushes were launched and gradually gains reputation for its quality from professionals. We don’t actively do advertisement but can certainly see reaction from makeup lovers. We’re also proud of having craftmen in here in Japan behind the scene who create world-class brushes


1 Jan 2015 Category - Corporate activity

R.E.D. participates in Professional Beauty GCC in Dubai

Our own makeup brush brand, R.E.D. participated in the trade show, Professional Beauty GCC in Dubai for the very first time. We received lots of great feedback from prospective clients as well as professional makeup artists who visited our stand. R.E.D. stands on Japanese hand crafted quality and proved its performance at onsite demonstration.


As a new brand, we are committed to making the best effort to continue to attract our customers.

For more information on R.E.D. please email at